Cannabis & Tech Today, one of  SEATTLE HEMPFESTS  favorite media partners, is a publication that focuses on the science, innovation and the tech of the cannabis industry. This high-end quarterly covers legislation, science, and technology related to the cannabis business. Available to subscribers in print, online and onsite at expos and conferences, subscribe today and follow the conversation.

Whether you know him as an entrepreneur, social media star, or author, you’re probably aware that Gary Vaynerchuk is not passive with his opinions. In this exclusive interview, Vaynerchuk reveals his thoughts on the quickly growing but often risky business of cannabis.

 Cannabis & Tech Today: What do you think about the investment side of the cannabis business?

Gary Vaynerchuk: Here’s the problem: there’ll be a couple Philip-Morris’s and then there’s gonna be a trillion “s****y Morris’s.” The amount of money that’s about to be lost in mainstream cannabis is going to be as much as is going to be made. People don’t understand gold rushes – not everybody finds gold, there are a lot of hucksters in it. By the nature of the product, you’ve got a bunch of people in it that don’t want to work, really. You’ve got a bunch of people that think it’s a gold rush; it’s easy, it’s free money. There’s no such thing. I’m very bullish on it just like I was very bullish on the internet. A lot of people made a lot of money and way more lost a lot of money. That’s what’s going to happen with cannabis.

To check out the full interview with Gary Vaynerchuk, make sure to read the summer edition of our flagship publication Innovation & Tech Today. And for more exclusive interviews that deal with the ever-growing cannabis industry, make sure to subscribe to Cannabis & Tech Today.

By Charles Warner

 Photo courtesy of Gary Veynerchuk press kit.

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