The cannabis industry has skyrocketed in the past decade evolving into a playground of events, brands, ambassadors, and marketing tactics. If your interest in the green sticky buds has had you searching the web and scrolling through social media platforms, you may have noticed a trend in women providing edutainment (education – entertainment) on the
The cannabis industry has skyrocketed in the past decade evolving into a playground of events, brands, ambassadors, and marketing tactics. If your interest in the green sticky buds has had you searching the web and scrolling through social media platforms, you may have noticed a trend in women providing edutainment (education – entertainment) on the gram, as well as design. Cannabis Influencers are on the rise and may play a major important role in advertising as the cannabis reformation continues to seep into mainstream America. But what exactly is the role of an influencer? An influencer is an individual who has the power to affect the purchase decisions of others because of his/her authority, knowledge, position or relationship with his/her audience. An influencer is typically an individual who has a following in a particular niche, which they actively engage with. Surprisingly enough influencer marketing is big business, especially in the Cannabis world. Our eyes have glimpsed a few dope uprising social media gurus and we’re here to share. Make sure to check out these top influencers on the web.
a Nigerian-American businesswoman and former reporter/anchor for KTVA television in Anchorage, Alaska.
In September 2014, Greene quit her job at KTVA on-air while covering a story on the Alaska Cannabis Club, a medical marijuana organization. In the news spot Greene revealed that she was the owner of the club and used profanity (“Fuck it, I quit”) after explaining that she was quitting in order to devote more time to advocate for marijuana reform in Alaska.The resulting video went viral, accumulating several million views across various online platforms, and has raised criticism over Greene’s conflict of interest as she had reported on her own business.
High Times awarded Greene its Courage in Media Award at its 40th-anniversary party in New York on October 16, 2014. The same month, Elle listed Greene as one of the “13 Most Potent Women in the Pot Industry”.
After her departure from KTVA, Greene opened an Indiegogo campaign to raise funds for marijuana reform, which raised over $10,000. She also worked with the Minority Cannabis Industry Association
In December 2016 Greene moved to Los Angeles, where she hosts The Weed Show.
Dr. Patel is a medical marijuana & CBD Oil expert who step-by-step walks people through how to use medical marijuana & CBD Oil for their specific medical conditions. Dr. Patel has been practicing as a Medical Marijuana Doctor since 2012. In her consultations, she step-by-step walks patients through how to use medical marijuana for their particular medical conditions. She completed her medical studies at Touro University College of Medicine and her undergraduate studies in at Northwestern University. You can learn more about the work she does at DrRachnaPatel.com
Jessica Catalano is a professional culinarian and medical cannabis advocate who has combined her two loves of food and cannabis into stylish medicated dishes for Medical Cannabis patients. Catalano specializes in strain-specific medicated cooking and baking that enhances the flavor profiles of the dishes she creates.
Catalano is a medical cannabis patient herself and has been cooking with marijuana since early 1997 for medicinal purposes. She continues to strive for excellence both in cooking, baking and medical cannabis knowledge. Her goal is to help as many medical cannabis patients as she possibly can creating a better quality of life for them. She will explore the health benefits of cooking with cannabis and when balanced with good nutrition can help promote a longer and more fulfilling life.
Jodie Emery is a Canadian cannabis rights activist and politician. She is the spouse of fellow activist Marc Emery. Until the business was shut down by police, the couple were co-owners of Cannabis Culture, a business that franchised pot dispensaries, later deemed to be illegal. They had obtained the cannabis from illegal sources, according to Crown prosecutors. They are the former operators and owners of Cannabis Culture magazine and Pot TV.
She has run a cannabis legalization platform in the Green Party of British Columbia and the British Columbia Marijuana Party, and in 2014 unsuccessfully filed a nomination for the federal Liberal Party in the riding of Vancouver East.